A couple of days ago, a photo of a flyer popped up in my Facebook feed that stopped me in my tracks. It was for a club night I'd been co-running for a couple of years and that we had just moved to a new venue in Manchester, England, as a monthly party. That club was called "Tangled", and the flyer was from exactly 20 years ago.
One theme that comes up again and again across our community - whether it's DJs, musicians, producers, DJ business owners, or whoever - is: "Is it OK to copy?" We're not talking about copying your mate's entire music collection, but rather imitating, emulating, trying to perfect your version of what someone else has done.
You're living in the 21st century, so you know you need to be using Facebook to promote your DJing and help you get more gigs, right? Thing is, it's all well and good knowing you have to use it, but what exactly are you meant to be posting? You don't want to spam people, but you want results, and you want your profile to grow.
Do you want me to tell you know what makes a client pay you what you're worth as a mobile DJ? What it is that means that some DJs can charge hundreds or thousands for gigs, while others seem to splutter and fail at the price part of the conversation, and always feel they're not being paid what they're worth?
Last week, we hosted a free live coaching webinar looking at up-to-the-minute and tried-and-tested formulas for making more money from DJing. Based on decades of experience and our contact with hundreds of working DJs on a day-to-day basis, this recording of that hour-long webinar will sharpen your earning potential for sure.
I'm just back home from the first ever coaching webinar inside our brand new Digital DJ Lab training programme (which was awesome, by the way - a big shout out to you if you were one of the students in there with us), and one question about mixtapes wouldn't leave my head on the long drive back.
We just ran our most successful coaching webinar for our members ever, on the subject of making more money from your DJing. One thing that came out of the research for this webinar, as well as having the pleasure to talk to some of the hundred of DJs who attended, was that pretty much all DJs who get success regularly play - or have played - more than one type of gig.