Mobile DJ Blueprint is the world’s first and only online business course for mobile and wedding DJs. Designed for both complete beginners and established DJs, it is less about technical skills and more about making money as a mobile DJ.
Plenty of busy people with families and “day jobs” are earning an average of $10,598/year as part-time mobile/wedding DJs – and in this business course we’ll show you exactly how to achieve this and have fun doing it.
You’ve invested so much time and money into your DJing – Now it’s time for your DJing to pay you back!
What you'll learn
Week-by-week, eight modules of step-by-step on-demand video training will give you all the skills you need to launch and grow a mobile / wedding / corporate DJ business that is successful, easy-to-run and profitable, either part-time or full-time. We aim for you to make AT LEAST $10,598 in your first year – which is what the typical mobile/wedding DJ earns.
You’ll be totally supported as you progress through the course, via twelve hour-long live group coaching webinars, (also recorded if you can’t make the lessons live) where you’ll get direct advice from your tutor and receive all the encouragement and support you need to “lock in” the learning.
Your lifetime membership of the private Facebook Group, only for students and alumni of this course, will give you a place to continue to get all the advice you need to put into action what you’ve learned so your DJ business grows to achieve your goals for it.
Upon completion of an assessment at the end of the course, you’ll receive an official certification from Digital DJ Tips, which you can proudly display to potential clients and on your website and publicity materials to help you command higher prices.
Full Course Details
Mindset is everything – you’ll learn what’s really important to build a successful mobile DJ business. We’ll show you how to identify the skills, experiences, networks and assets you already have that can help with your mobile DJ business. This will build your confidence and belief that you can do this, right from the off – and get you off to a flying start.
- The mobile DJ mindset
- Starting assets – your experience
- Starting assets – your people
- Starting assets – your things
Whether you’re a new or an existing mobile DJ, the crux of this module is to help you “set and forget” the tedious parts of your business, leaving you to concentrate on the fun stuff. Week two takes new mobile DJs step-by-step through the stages of setting up (market research, business systems, financial/legal decisions and so on) and lays out “survival tactics” for those crucial first 90 days in business.
- Researching your market
- Defining your ideal customer
- Defining your business type
- Setting a “go live” date
- Identify the Business areas you will need to cover
- How to spend your time – first 90 days
- Survival tactics – first 90 days
Here you’ll learn how to get your branding right, how the “sales funnel” works in mobile DJing, and the truth about how to charge more. We’ll help you build a website and Facebook Page, plus you’ll learn how to conquer Google for free. We’ll show you how smart DJs are using business cards, leaflets and brochures, and you’ll also be coached in exactly how to conduct “sales conversations”, plus how to maximise referrals and repeat bookings.
- Branding & differentiation
- Generating more gigs than you can handle
- Your website – the fundamentals / best practice
- Online marketing – how to get traffic
- How to use social media
- Your offline marketing options – leaflets / brochures
- Sales conversations – how to succeed
- In-gig marketing
- Gathering testimonials
- The three Rs – Recommendations, referrals & repeat bookings
You’ll learn how to go from zero to the perfect music collection quickly and cost effectively, using all the tricks including: Legally using streaming services for DJing; accessing “secret” sites, services and apps to uncover the gems other DJs can’t find; properly preparing, formatting and “packing” your tracks for gigs; and sorting, searching and filtering your music while DJing to find the perfect track to play next, every time.
- How mobile DJs think about music
- Choosing your music
- How and where to buy tracks
- The principles of preparing your music
- Adding info to your tracks
- Analysing your tracks in DJ software
- Using filtered and smart playlists
- Packing a set
The module that will save you thousands! Learn how to avoid expensive mistakes when choosing your gear for mobile DJing. Find out how to choose the right software platform. Plus all you need to know about choosing a PA system, lighting rig, DJ furniture – and everything else you’ll need to complete your set-up.
- Choosing your DJ software
- Choosing your DJ controller / system
- Choosing a PA system
- Your controller / mixer set up
- Lighting 101
- How to use lighting
- Assembling your DJ furniture
- Accessories & transportation
From the very first thing you should always do when you arrive at a venue, to how to set up safely; from speaking on the microphone to programming the perfect set; from dealing with public requests to dealing with private nerves… there’s a lot involved in “delivering the service”. Other things covered include how to ensure you get paid, doing your in-gig marketing, and what you need to know to do a great job at weddings and corporate gigs.
- Setting up – the basics
- Venue / speaker layout tips
- Gain staging your music
- Moving from track to track
- Mastering the mic
- How to programme music
- Dealing with requests
- Successfully DJing weddings
- Sample wedding chronology
- Following up with clients
- Confidence, demeanour and reality check
Here in module seven, you’ll learn the most effective ways to increase profits having built yourself a successful “side hustle” or fledgling full-time gig. The easiest “success accelerators” (once you’ve mastered what’s in the rest of this course) include: Expanding your partnerships; implementing quarterly progress audits and goal-setting; and leveraging external help. They’re all covered here.
- Online advertising – Facebook & Instagram
- Using Facebook & Instagram – weddings, corporate events & parties
- Using Google & Pinterest
- Using ASPECTS to grow your business
- Getting help
- The seven S’s of health
- Next steps…
If you don’t know how much money your business is projected to make, in a way you don’t have a business – you’re “running blind”. You don’t know how much to charge, and you have little security. So the “Profit Calculator” will help to sort you out.
At the end of the course, take the student assessment to get your accreditation from Digital DJ Tips, with a logo you can use on your own marketing materials to show that you’ve made the grade!